PLR is an excellent tool for any online business owner. It can do so much work for you. I want you to think bigger than blog posts, though. I want you to use PLR when you are creating content upgrades, too.
Don’t get me wrong. I love blog posts, too. I write them myself — well, duh! But a blog post by itself doesn’t invite your reader to go deeper with you and become a part of your community.
Creating Content Upgrades
That’s what creating content upgrades is all about. It’s a way of building on the blog content so that visitors are invited to become subscribers who will (hopefully) go on to buy your product or services.
But don’t freak out thinking that creating content upgrades have to be difficult. They’re easy to make. All you have to do is take the PLR you posted to your blog and turn it into an upgrade. Here are a few ways to do just that.
Create a Checklist
You know that tutorial you posted to your blog? Summarize each step in just one sentence. Then paste these steps into your favorite word processing software.
You can use the bullet point feature and select squares for an instant checklist. Now just save it as a PDF and you have a downloadable checklist to include with your tutorial.
Make a Worksheet
Take a PLR article and turn it into a worksheet. All you have to do is come up with a few questions. Depending on your subject matter, three to seven will do. For example if your blog post is about overcoming fear, you may want the first question to be something like: “What were you afraid of as a child?”
Keep asking questions until you help your readers work through their fears. When you’ve finished, save your questions as a PDF and you have a worksheet you can use as a free content upgrade.
Design a Resource List
When it comes to creating a resource list, look at the tools or software mentioned in your PLR content. For example if your PLR content is all about how to make beautiful graphics, it probably mentions websites like PicMonkey or Canva.
All you need to do is open a document and copy every tool listed in your PLR. Be sure to add links where necessary so subscribers can find what they need easily. Where available, use affiliate links so that you can earn some money while you give your readers your honest advice about the tools. Save your list and upload it to your website as a simple content upgrade.
Turn Your Post into a PDF
Sometimes, visitors want to keep your post for future reference. This is especially common for tutorials, recipes, and lists. So, make it easy for visitors to access your content again by providing a PDF of your post.
This is a content upgrade that’s deliciously simple. As soon as your newest post goes live, visit a website like Printer Friendly. Once your conversion is finished, upload your PDF to your website and you have another content upgrade ready to go!
Capture an E-Mail Address
Of course, it goes without saying that when you create a content upgrade you make it available to your readers free — in exchange for an e-mail address. Set up an opt-in box on your blog post and set up your autoresponder to deliver the upgrade when your readers sign up.
Creating content upgrades can be simple and easy. It just takes a few minutes and you can turn any post into a conversion machine.
Learn More About PLR
3 Ways to Use PLR You May Not Have Thought Of
3 Facts About PLR You Need to Know
Don’t let all of your PLR go to waste! Learn how to re-use your PLR again and again when you download your free workbook! Just click on the graphic below.
